What You Need to Look for in Custom Cannabis Box Packaging
When it comes to cannabis packaging, there’s a lot to consider. Custom cannabis box packaging is more than just a way to hold your products. It’s a means of advertisement and interaction for your customers.
1.) Objective and Audience Focus
When you first consider your custom boxes, you need to keep in mind your:
- Packaging objectives
- Target audience
- Requirements
In other words, you want custom packaging that meets customer needs while also attracting new buyers through your brand image. Therefore, if you invest in custom cannabis box packaging, ensure to be thoughtful about it.
Since we’re working in the cannabis industry, you may figure all customers look the same. However, as this industry expands, new markets begin to open up. Consider your buyer’s persona and what they expect of packaging quality and design.
For example, maybe your cannabis line targets middle-aged women. As such, your packaging design may require a more luxurious or eco-friendly feel compared to packages designed for young men.
2.) Dimensions and Size Specifications
If you outsource your custom packaging, you must ensure your products match the box. In other words, your packaging partner needs to understand the exact dimensions your products require.
Specifying the exact size of your box is crucial to ensure a perfect fit for your product. Before ordering, verify the following box dimensions:
- Height
- Length
- Width
Furthermore, you’ll want to ensure each box is easy to handle and reliable for transportation.
On top of this, it’s worth incorporating a user-friendly and straightforward design. This ensures your box is hassle-free to open and close and provides quick product access.
Custom 420 already offers standardized box dimensions expected of the cannabis industry. This allows you to easily select the dimensions for your needs without the need to worry about unavailability.
3.) Materials and Strength
Different cannabis products will have various box requirements. For example, cannabis flower may not have as many limitations as edibles because of the ingredients.
You’ll want to determine the material of your box based on:
- The products inside
- The type of brand identity you want to achieve
- Customer convenience
At Custom 420, we have an extensive range of materials, from eco-friendly to fold-and-tuck solutions. You can learn more through our page on custom cannabis boxes.
4.) Brand Identity and Visual Concept
When you outsource custom cannabis box packaging, you need to ensure you have full customization of your product design. This is essential depending on various factors, including:
- Your core values
- Target audience
- Unique selling proposition
- Mission and vision statements
- Existing brand elements
- Industry culture and trends
While you can outsource from a few different retailers, we highly recommend going with a brand within the cannabis industry. These companies don’t just understand the visual appeal required for this industry, they also know state-compliant regulations.
5.) Printing Selections
You can add value and professionalism to your brand through well-designed and -printed packaging. When it comes to custom boxes with logos, you have a lot of finish options to choose from, including:
- Gloss
- Matte
- Metallic
- Soft Touch Matte
- Matte Metallic
- Gloss Metallic
These finish elements can add to the customer experience. For example, you can add a raised logo or vibrant color palettes for the specific design you want.
6.) Production Time and Expenses
As a business owner, you want to ensure your production speed is always on time. When outsourcing, check customer reviews to indicate whether or not a brand can meet your expectations.
Furthermore, you’ll want to know how much production of your custom cannabis boxes will cost you. Get a breakdown of overall costs and ensure it aligns with your budget.
Communication is key when it comes to these processes. Understand your supplier’s timeline, whether or not they require additional quality assurance checks, and if they can meet your needs.
7.) Delivery and Storage Solutions
Consider the shipping and storage needs of your custom cannabis packaging. This will help ensure that your chosen provider offers both value for money and practicality for your business.
Evaluate the minimum order quantities (MOQs) when selecting a supplier. For example, Custom 420 requires a minimum of 1,000 units per order. Admittedly, this may seem too large for smaller clients. However, running less than 1,000 units is not cost-effective based on equipment and materials.
Still, it’s also essential to consider your available storage space. If storage is limited, look for a company that provides complimentary warehousing options.
Final Word
Think you’re ready to order your cannabis packing boxes? Custom 420 is here to help! We invite you to reach out through our contact form to learn more about your options.
Custom Cannabis Box Packaging FAQs
To make a custom box the first step is to measure and create a box design template. After this we add your design to the template. Then the templates are used to make dies or output to a digital machine for cutting and printing.
For cannabis products, you can’t store them directly in a box. Instead, you’ll need to store the product in a glass jar or container and then place that into a box.