With the Cannabis industry getting increasingly competitive it can be difficult to make a first impression. Shoppers are bombarded with choices of flower, edibles, concentrates and pre rolls. Custom Mylar Bags can be one of the best investments you can make for your cannabis brand as they can protect your product, meet the regulators and help build your brand image.
In this article we’ll cover the key benefits of custom weed bags, how they can be incorporated into your packaging collection and the best partner to source them from.
What Are Custom Weed Bags?
Custom Weed Bags are specifically designed to help you package your cannabis flower and related products. Unlike generic bags they will be bespoke to your brand, weight, compliance & customer experience. Most bags are made using multi-layer mylar film to help block light, oxygen & moisture.
Why Use Mylar?
Mylar is a strong flexible film that helps keep your cannabis fresh and fragrant. As it is a lightweight material it is a popular option for many brands. It is affordable and easy to seal using either a zip or heat closure. It also has a smooth finish so can easily be printed with vibrant colours.
Popular Bag Types & Sizes
Stand up, flat and gusseted bags are the most popular styles. Bags usually weigh between 1 gram and a full pound. Many brands will include a transparent window, matte/gloss finish, tear notch and child resistant zip. These will all impact your costs so planning these early can help.
Benefits Of Custom Weed Bags
Freshness & Protection
Cannabis can be quite delicate. Too much light can cause cannabinoids to degrade, oxygen can cause the terpenes to lose their potency and humidity can cause mould. A high quality custom bag will help prevent this from happening. Giving customers a nice fragrant bag of well cured flower will encourage them to come back. Whereas poor packaging can cause great products to go to waste.
Brand Recognition
A custom bag is a mini advert! Every time your customers pick up your product they will see your logo, colours, fonts and graphics. Having a consistent design will create trust which will lead to repeat purchases. A great Cannabis Packaging Design can transform a basic bag into a recognisable brand.
Compliance & Child Resistant
All legal cannabis markets have strict rules around labelling, warnings, THC levels, batch numbers and child resistant. We can print all this info onto your custom bags in a clean format. No more peeling stickers or paying penalties. Having compliant packaging will show retailers and customers that you care about safety.
Cost Effective
Printing larger quantities means your per unit costs will be reduced. Many brands will save a significant amount of money by ordering Wholesale Mylar Bags. Ordering in bulk will also ensure a steady supply so you will never run out and cause any delays to production. This is especially useful for brands looking to grow.
Custom Mylar Bag Printing
The printing technique used will have an impact on your bag. Digital printing is great for smaller and medium quantities. It allows you to make changes quickly. Rotogravure and Flexo printing is better for large quantities and will have a crisp finish. Using a professional Custom Mylar Bag Printing service will allow you to add spot gloss, soft touch, metallic and holographic to your bag to stand out under dispensary lights.
Custom Die Cut Mylar Bags
If you want something completely different to your competitors then a Custom Die Cut Mylar Bag could be a great choice. Die cutting can give your bags a unique shape, rounded edges, shaped window and even characters/icons to tell your brand story. A unique shape will stand out before anyone reads your label. These bags will require bespoke tooling so are best for brands who already have a strong brand identity and regular demand.
Matte Finish, Window & Zip
Small details can really make a difference. A matte finish will give your bag a premium feel. Including a window will allow customers to see your flower. A zip will mean your contents stay fresh once opened. Smell proof layers mean you can transport your product discreetly. Tamper proof seals add extra peace of mind. Choosing the right combination will allow you to create a budget, mid range or luxury product.
Full Packaging Collection
Most brands won’t just need bags. Customers will expect your packaging to be consistent. Smart brands will consider your packaging as a whole.
Custom Cannabis Boxes
Custom Cannabis Boxes are a great option. They are great for vape cartridges, edibles, concentrates and gift boxes. They provide extra space to tell your story, include ingredients and warnings. A stiff box will give your product a premium feel. Whereas a folding carton will keep your costs low. Combining with a matching bag will give a multi layered unboxing experience which customers love to share.
Custom Pre Roll Tubes
Pre rolls need to be protected. Custom Pre Roll Tubes will help keep your joints intact, keeping the smell and fitting nicely into your display case. Having branded tubes will make individual items feel like they are ready for sale. Child resistant options are available and many brands will sell in multipacks with a matching sleeve.
Custom Cannabis Jars
Jars are still very popular for high-end flower. Our Custom Cannabis Jars come with a secure lid, durable and can be reused by your customers. They can be made from glass or sturdy plastics. You can also add printed labels or print directly onto them to create a unified look across your packaging. Many brands will use jars for their high-end strains and bags for their value/regular sized strains.
Creating A Unified Brand
Having a cohesive style across all your packaging, including your bags, boxes, tubes and jars, will give your brand a professional and trustworthy look. Your customers can quickly identify your product from across the shop. It will also make it easier for retailers to display your products. As you have a unified look, this can assist with up-selling. Happy customers will often try out the whole range as they love one product.
Design Can Influence Sales
There are many psychological factors you can take into consideration. Using bright colours gives an energetic vibe. Earthy tones give a natural feel. Simple designs give a modern clean look. Ensuring there is good hierarchy will mean your customers can quickly locate your brand, strain name and potency. Cannabis Packaging Design should also allow for legal text.
Adding photographs and illustrations can help tell your story. Brands that do this will encourage customers to go for them over cheaper options. Get feedback from real customers or budtenders before placing a large order.
Finding The Right Partner
Finding the right partner will ensure you get quality, quick turnaround times and compliance. Find a company who has experience within the cannabis industry, communicates well and can scale.
What To Look For In A Cannabis Packaging Company
A reliable Cannabis Packaging Company will know the regulations in your state, offer design support and samples. Ask about minimum order quantities, lead times, material certifications and child resistant testing. A good company will help avoid costly errors such as artwork going outside the print area or missing warnings on your labels.
Full Cannabis Packaging Solutions
Working with a team who offer full Cannabis Packaging Solutions will save you time and reduce errors. You will have one point of contact and one design. This will help reduce shipping issues. Your brand will look cohesive across all products.
Reliable Cannabis Packaging Supplier
Delays can cause you to lose sales. Working with a reliable Cannabis Packaging Supplier will ensure you have stock flowing. They will stick to lead times and will let you know early if anything changes. Ask for references from other cannabis brands and how they handle reorders. It is better to have a reliable supplier long term than a small saving on one order.
Top Tips
Know what products you have and what sizes you need. This will help determine what styles you need and how they will be filled. Know what the labelling regulations are in your area. This will ensure your artwork will be approved. Ask for a sample or proof to check the colours, finish & zip quality. This will help avoid any delays.
If you plan to expand your range in the future then choose a design that will allow you to be flexible. A simple template with colour coding per strain will help.
Eco Friendly Future
Many customers are concerned about waste. Brands are starting to use recyclable mono material pouches, lighter plastics and refillable jars. Whilst mylar can be difficult to recycle in some areas new film structures are helping. Speak to your packaging partner about eco friendly options that still meet child resistant and barrier requirements. Letting your customers know you care about the environment can help make your brand stand out.
Final Thoughts
Custom Weed Bags do far more than just hold your flower. They will keep your products fresh, meet legal requirements, boost your brand and are cost effective when ordering in bulk. Combining with matching boxes, pre roll tubes & jars will give your products a professional, complete look. Start with a clean design, find a cannabis savvy partner and invest in quality materials. Often your packaging will be the first thing your customer interacts with so make it count!
Frequently Asked Questions
Why are mylar bags popular for cannabis?
They are a great material to use as they block light, oxygen & moisture keeping your flower fresh and fragrant. They are lightweight, affordable and easy to print with vibrant, durable colours.
Can I order small quantities?
Yes! Digital printing will allow you to order small minimums. This is great for new brands or trial runs. Larger quantities will reduce the cost per bag so many brands will upgrade as their sales increase.
Do custom weed bags need to be child resistant?
This depends on your location but most legal markets will require child resistant packaging. Always check your local regulations and ask your supplier for certified closures.
How long will it take to get my custom bags?
Often digital runs can take 2-4 weeks. Larger or die cut runs can take longer. Approvals and shipping can also impact this. Order well in advance.
What should I look for in a packaging partner?
Look for a partner with experience in the cannabis industry, samples, clear pricing and reliable delivery. Knowledge on compliance and design support is also useful.